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New SEPT Working Paper on Innovating through Neuroeconomics

Our SEPT colleague Mrs. Joselyne Nájera together with Prof. Dr. Utz Dornberger published in May a new SEPT Technical paper on Innovating through Neuroeconomics.

The present didactic example portrays the implementation of a neuroeconomics' tool - Eye Tracking technology, as a teaching methodology for business students to solve a real-life challenge that was faced by the marketing department of a company in Latin America.

Furthermore, it shows how university teaching can be attuned to learning innovation through experiential learning and living cases, through the implementation of a technologically-advanced multidisciplinary approach.





Saxon Support Program for Founders "InnoStartBonus" is being continued

The support program "InnoStartBonus" is to become a permanent support instrument for founders in the Free State of Saxony. In the transitional period until it becomes permanent, a further call for funding will be...[more]


New Publication on SME Supplier Selection and Development

Most recently, a working paper in the field of SME supplier selection and development has been published by Toan Nguyen (PhD graduate from SEPT) and Prof. Dornberger (Director, International SEPT Competence Center, Leipzig...[more]



ACCESS Idea Competition

We are glad to announce that the ACCESS Idea Competition has successfully come to an end with the Award Ceremony on 27th November 2020, from 13:00 – 14:00 CET. The competition aimed to develop and present innovative ideas that...[more]


Congratulations to the winners of our 2020 Leipzig Founder's Night

On November 11, 2020, SMILE, Sparkasse Leipzig, and their partners celebrated the Entrepreneurs of the City of Leipzig as well as the districts of Leipzig and Northern Saxony. Here are the winners of 2020 Leipzig Founder's...[more]


New Publication on opportunities for the development of an edible insect food industry in Latin America

Most recently, one article in the field of industry development has been published by I.M. Bermúdez-Serrano, member of our SEPT Team at Leipzig University. The topic is about: "Challenges and opportunities for the...[more]