Nguyen Ke Tuong

PhD Topic

The Relevance of International Entrepreneurship for Export Success of Vietnamese Manufacturing Firms

  • Strategies, capabilities and resources are the key determinants of firm performance. Notwithstanding many studies on firm performance, each firm builds up unique perception and pursuits of their international opportunities. This study enriches the contextualized understanding of strategy formulation, capability development and the utilization of resources on firm export performance.



  • 1988 Born in Dong Nai, Vietnam
  • 2006-2007 System Engineering at Ho Chi Minh University of Technology, Vietnam
  • 2007-2010 Bachelor of Business Administration, HAMK University of Applied Sciences (Finland), Haaga-Helia University of Applied Sciences (Finland), Stockholm School of Economics in Riga (Latvia)
  • 2010-2011 Master of Business Administration, Gotland University (Gotland Campus - Uppsala University, Sweden)
  • 2012-2014 Working at Hoa Sen University, Vietnam
  • Since 2014 PhD Candidate at the International SEPT Program, Leipzig University


Professional Experience

  • 2011-2012 Co-founder at Stalkhome media, Helsinki, Finland
  • 2012-2013 Visiting lecturer at Faculty of Economics and Commerce, Hoa Sen University, Vietnam
  • 2012-2014 International Relations and Student Supports Coordinator, Hoa Sen University, Vietnam 


Scholarships and Awards

  • Business Ideas Competition, SENSE Entrepreneurship, Finland (2009)
  • Entrepreneurship in Northern Europe, Nordplus program, Latvia (2009)
  • PhD Scholarship, MoET, Vietnam (2014) 


Research Interests

  • Internationalization of SMEs
  • International and Social Entrepreneurship
  • Frugal Innovation
  • Technology Transfer
  • Brand management in SMEs


Nguyen Ke Tuong

International SEPT Program
Leipzig University
Ritterstr. 9-13
04109 Leipzig

Tel:   +49-(0)341-9739762
Fax:  +49-(0)341-9739279